The South California wildfire disaster caught the eyes of millions of people around the globe. The news spread like the wildfire itself on international news and public affairs on several TV channels. The world was watching in deep fear as local residents affected by the wildfire ran for their lives while the blazing inferno burned infrastructures, trees and other properties into ashes. It was definitely a picture of hell… even hotter than a Porsche radiator!

Victims of the said catastrophe need all the help they need to recover from the burning occurrence in their area. And talking about ‘help’, the Ford Motor Company is one of the dedicated groups who promised to support the wildfire relief and recovery efforts in South California. Ford will carry out donations, vehicle services and manpower. Furthermore, the affected customers brought by the wildfire will be given the chance to postpone some of their payments for their respective Ford vehicles.

The Ford Motor Company has instantly donated 20 specially outfitted vehicles such as eleven Ford F-250 and F-350 Super Duty trucks and nine Ford Expedition sport utility vehicles! These vehicles will be provided to fire and rescue departments in a number of of parts most ravaged by the wildfires.

"Many Southern California Ford employees and Ford and Lincoln Mercury dealers share the concerns of their neighbors as they also have been affected by this devastating fire," said Hal Dewsnap, Ford Lincoln Mercury Los Angeles regional manager. "Local fire and rescue officials told us they have an urgent need for heavy duty work trucks and SUVs. We located the 20 specially equipped vehicles at local dealerships and they are on their way to local fire and rescue squads."

"The San Diego Chapter Red Cross has a critical need for medical, food, water and other supplies, as well as counseling support for hundreds of residents forced from their homes. We are responding to this need immediately," says Jim Vella, president of Ford Motor Company Fund.